Tag: Software

Six reasons to consider using an applicant tracking software system for your organizations.

Applicant Tracking Software

Applicant tracking software systems can help businesses of all sizes to find the best candidates.

The Applicant Tracking Software Systems can be utilized by both small and big firms, and they could be suitable for even a limited amount of applicants. Why? Every business can benefit from automating data monitoring, making comparisons between candidates in addition to streamlining the process of communicating with applicants to give candidates a fantastic experience. Also, it’s a fantastic option to cut down on the time that is spent on smaller assignments, giving hiring managers time to more effectively analyze the data and interact with candidates. Through the use of Applicant Tracking System tools, hiring managers will be able to be attentive to their applicants and evaluate their abilities in the most effective manner possible.

Although a significant portion of recruiters employs Applicant Tracking System software, some believe that this technology is only for large corporations employing an enormous number of employees. That’s certainly not the truth.

Technology facilitates recruitment:

The industry of recruitment has profited from the technological advancements of today. As a result, many recruiters rely on the latest tools and technology to improve their hiring process. Artificial Intelligence, for example, is growing within the world of recruitment as it’s one of the most efficient methods to avoid biased decisions and speed up the hiring process.

A few of the currently automatized procedures include job advertisements and CV screening, along with interview videos. By automating these processes, recruiters are no longer burdened with their everyday tasks, making their processes more efficient.

Are you still not convinced? Here are some reasons you should utilize an app-tracking system that can streamline the process of hiring:

  • A system for tracking applicants saves your time.

Take note of the hours you’ve spent posting your job manually on an online job board. Then, add up the amount of time you’ve spent going through resumes and contacting every candidate, including ones you suspect do not seem to be a good match for the job posted. It all adds up.

Utilizing an Applicant Tracking System, these lengthy processes can be reduced and automated, cutting down hiring times by 20 percent. For instance, using artificial intelligence, CVs can be automatically screened without bias to sort through all applicants. A good Applicant Tracking System will compare all applications received to the job requirements you have set. Then, it will consider and deny applicants based on their qualifications for the job they were applying for.

  • A system for tracking applicants can make recruiters more efficient.

Before introducing automation, the duration of every task could amount to many hours, which could lead to fatigue and uninformed choices. But with an Applicant Tracking System, the repetitive tasks can be automated and streamlined. It means recruiters are free from many hours of work to efficiently engage with the greatest number of applicants. As a result, it will enhance the experience of candidates and improve the efficiency of the team.

AI has many benefits to the process of recruiting. One of these is the removal of bias from the selection process. An Applicant Tracking System that has an AI-based system in place can rapidly identify those candidates who best meet the requirements of the job and filter out candidates who aren’t qualified. As a result, let’s recruiters focus upon the most qualified talent they can find, improving hiring quality and boosting retention while decreasing the turnover rate.

  • You can use data analysis in different ways.

An adequately equipped Applicant Tracking System gives recruiters analytical information to help them monitor the most critical factors in the recruitment process to help improve the recruiting process through Recruiting Software. In addition, it helps recognize problems with performance and the key patterns that impact the process.

Accessing information about the previous processes for recruitment assists recruiters in designing new processes for recruitment because they know what steps they need to take to enhance and stay clear of in the future.

  • Improves Candidate Experience

Qualities’ experience is among the most vital aspects of the recruitment process and something that recruiters neglect and ignore. Employing an Applicant Tracking System can help recruiters enhance their interactions with applicants, keep in mind each applicant’s stages, and help recruiters connect with applicants via integrated emailing systems.

  • A system for tracking applicants is efficient even if you’re not hiring.

Using an app tracking tool is a fantastic time-saver, even if you’re not currently hiring. For example, instead of launching a new offer, you could search your database beforehand to determine if you have a potential candidate waiting to be contacted. They can help you save time and makes hiring easier and quicker for both the employer and the applicant, as they have already been evaluated.

The talent pool that is created by the software is also extremely beneficial in reducing turnover. By using the right Applicant Tracking System, you will be able to, on the one hand, decrease the rate of turnover by making sure that you select the best candidates. However, in addition, you’ll always be ready to handle the possibility of turnover, using previous candidates you’ve already evaluated within your database.

Summing it up

These are only a few of the benefits and reasons we could mention concerning an Applicant Tracking System. ATS is a crucial instrument for any recruiting team. It’s the key to organizations that have to keep top talent to ensure they are successful.

The whole thing is summed up in the idea that by helping ease the load of recruiters and recruiters, the Applicant Tracking System lets them not waste time on manual and administrative tasks that aren’t adding worth to their process and consequently, improve the process of selecting candidates and produce better overall results in hiring.

Virtual Trade Show: 10 Ideas, Tips, and Best practices

In recent times, we have learned that digitalization is the key to success. Technological advancements have driven us to a powerful environment of attending events virtually from different remote locations. Hence, Virtual trade shows are no exception.

Online exhibitions, fairs, trade shows, and expos are a great way to lure more attendees, boost brand value, and deliver life-like event experiences. While the objectives of online trade shows are similar to their on-site counterparts, let us learn some best ideas and practices of the virtual shows;

Choose Your Virtual Trade Show Platform Wisely 

Amongst several online event solutions available in the market, it is vital to pick the best virtual trade show platform to match your business needs. A platform that leverages the right event tech helps you recreate the experiences of a physical trade show. List out the features or tools you want based on your event requirements. Discuss the same with your platform provider. It will give you better insights into the platform and its appearance for D-day.

Here are a few key features of an ideal virtual trade show platform;

     User-friendly interface

     100% secure and trustworthy

     Customized branding

     24/7 customer support

     Detailed reporting

     Engagement tools (live polls, surveys, and Q&As)

     Networking opportunities

     Social media integration

     Live chat functionality

     On-demand content

A virtual event solution that can seamlessly integrate these features can undoubtedly elevate the level of your online events. For example, Dreamcast is an excellent virtual event platform that offers the above-mentioned features.

Schedule Your Virtual trade show carefully 

The aim of any trade show is to draw more people to the event. Getting more attendees helps increase the event’s ROI. For this, you need to be very careful while determining the date and time for your event. Make sure that the date you choose does not fall on a weekend or a national holiday. You should also avoid the time around the New Year or Christmas. These practices will allow you to welcome maximum participation.

Prepare engaging content 

Content is the key to drive audience engagement. Virtual trade shows offer different content types that can be in the form of PDF, document, videos, or a presentation. Do your research and learn the ongoing industry trends to prepare content that would keep your attendees interested.

You can use experienced emcees or speakers to deliver the content to the audience. Skillful speakers are well acquainted with the art of conducting engaging sessions. To spice up the event, you can consider adding multiple speaking to break the monotony of the event.

Create an immersive 3D stage

Eye-catching visuals play a vital role in enhancing the virtual event experience for your attendees. Look for an exceptional 3D virtual trade show technology that can include lively imagery, videos, and graphics to replicate the experiences of a physical venue.

To name some, you can add a 360-degree tour feature, dynamic banners, a virtual lobby, GIFs, and more to make your event even more exciting.

Consider creating an impressive landing page that includes clips of a notable speaker, date, time, and the event brief. The landing page is a tool to attract more participants, so get a little creative to amaze your audience.

Strategize your marketing efforts

Marketing efforts hold a significant role in spreading awareness about your event. Make the most of different social media handles, use event-specific hashtags, and post interesting pictures, videos, and boomerang related to the event. It is an excellent strategy to generate buzz among the potential attendees.

You can also practice email marketing to send periodic reminders to the participants about the event. It will encourage them to add this event to their calendar or set reminders. Keyword-enriched blogs and posts can also boost the search potential of your virtual trade show.

Enormous networking opportunities

Networking is a crucial aspect of any virtual or hybrid event. People love to connect, learn, engage, and interact. Keeping live chat, audio, & video call functionality, AI matchmaking tool, business card exchange, and B2B meetings scheduler allows attendees and exhibitors to make new connections.

It goes without

Valuable features and opportunities can also help sponsors get qualified leads. It will, in turn, drive sales and lead to sustainable growth.

Audience engagement features

To keep attendees engaged at a trade show, you need to add interesting features and tools. The more you keep them involved, the more is their dwell time on the platform.

     On-event announcements: You can use push notifications to keep your attendee aware of the live and upcoming sessions. These announcements could be either in the form of text or video.

     Gamification: Games are a fun element that makes the event even more enjoyable. To name some, crossword, word games, tic-tac-toe, scavenger hunt are great options to keep your audience involved.

     Virtual exhibitor booths: Creating different 3D booths for the exhibitor can enhance the user experience. These booths allow the attendees to interact with the exhibitors. Exhibitors can choose to customize their booth and exceptionally display the content and products.

     Photobooths: The branded photobooths enable the attendees to capture multiple photos with their pets, kids, and families. It is a great way to make the virtual event even more remarkable for the attendees.

     Short sessions: The duration of your sessions has an important role in eliminating attendee drop-off.

Detailed reports and analytics

Getting detailed analytics or a complete record of attendee footprint helps you measure the success of your virtual show. Your platform service provider should help you with insights into the count of registrations, the number of downloaded content, the hotspots of the event, the most visited booth, and more.

These analytics will help you learn if you have been able to meet the expectations of your target audience and your pre-decided event goals.

Final Word

Virtual trade shows or exhibitions help enhance the reach of the business to a large global audience. Businesses can use these events to boost their brand value and deliver unique experiences. A significant portion of any online event’s success depends on your virtual event platform and its features. Therefore, be very decisive while selecting your enterprise solution.  

Purchase These Tools to Embark Your Journey in Digital Marketing

digital marketing

Digital marketing is the newest and most improvised version of marketing that was replaced by traditional marketing techniques some years after coming to the industry. As common as it is now, some brands still emphasize the old and rather outdated methodologies that seem to be pleasing to them.

However, digital marketing is here to stay because of its present and future prospects. But can anyone work as a marketer? Remember, without sufficient know-how, you cannot work in that domain completely. Hence, here are some of the tools to be discussed today that will tell you about the multi-functional tools that you should have.

1. Graphic tools

It is undeniably true that a digital marketing agency is incomplete without a team of graphic designers. And this is major because they are here to serve a purpose in multiple ways. In some cases, they are all segmented into different divisions or niches. They have a wide portfolio on their page that aims to discover poster making, illustrations, animations, and also logos. For each of these, they have specific software to help them grow with their ideas. For instance, they have received and accepted a logo project; they will certainly make use of their creativity by complimenting it with a logo maker tool. The significance of such resources is incredible as they push you to the fullest capabilities of designing nothing but the best.

2. SEO tools

The search engine optimization allows a client to ensure that their content attains maximum reach. And this is only possible if you are aligning your content with what the consumers are asking for. As a result, the website traffic tremendously multiplies to showcase which content did better on the web than the rest. However, it is not only about the blog posts but there is so much beyond this. If you are an eCommerce brand that wants to be at the top every time someone is searching for gadgets, then you have to invest in the SEO tools that will turn your objectives into reality.

3. Email marketing tools

There is a massive misconception about this one. Some people among the audiences come with irrational perspectives about email marketing, assuming that it is old-school and does not reap enough benefits for a brand. On the contrary, businesses are still emphasizing and in fact, they are prioritizing this method because it actually gives desired results. With your ideas and concepts, these tools amplify the most right content with the right people. Who doesn’t use email these days? It is perhaps one of the first few things you access earlier in a day. However, before relying on the tool completely one should develop a draft to sense whether what you are formatting is favorable for your customers. Keep in mind your client’s target market, their theme and mission, and vision. This is because at times going too rigid or too fancy can go wrong.

4. Writing tools

There may be several teams of writers in your company but have you gotten a chance to interact with them? If you do, they will tell you how complex it gets at times to be sophisticated and yet captivating with your writing style. Besides, no one is flawless and mistakes can be made. However, they can be avoided too within the right time frame so that you do not miss on your deadlines. In this case, you can get your bunch of writers access to software tools that will surely help them in delivering timely and improvised blogs. As a result, your clients will be satisfied and might just outsource all their projects to you; sounds great, no?

5. Live Chat

A major chunk of companies outsources their live chats because they are simply not up to interact with customers, considering they have other priorities on their list. Imagine, a client coming to you for this and you have nothing to depict, and you lose just another client. If you want this then you are aiming for too low but for those who have massive objectives to achieve, for them they have to opt for the live chat option. Now, this is also based on how robust tools you are using; therefore do multiple checking before purchasing it.

6. Planning tools

Those who precede their lives with planning are way ahead of everyone when it comes to success. Gone are the days when you would literally pen down everything in your notebook. In order to plan the next posts for the campaigns of your client, you are supposed to get hands-on some extraordinary responsive and well-structured planning tools. As you do so, everything will be aligned; you know exactly what you are asked to do which makes a whole lot of difference in every aspect. You are punctual, organized, and responsible. So although the task of this tool doesn’t seem enough, it is a real game-changer.

To Conclude

To make your space in this competitive environment, you have to be at the top, and to make your way up there with digital marketing, you have to be technically forward with these rich tools!