So we’ll talk about link pertinence, link diversity, and link authority, and then we’ll talk a little bit about the long-term of link building, how you can think about making it financially viable, and how to make sure that what you’re doing now will work in the future and how to approach that as well.
The important thing to remember here is to consider your target audience for your product or service. Consider what kinds of pages would be useful to them. What kind of content would they be interested in? What kinds of articles would they save online and then go off and try to find? Because once you’ve done that, you’ll have the kind of relevance that’s crucial in this situation.
The next key to relevance is what happens on your website, specifically what kind of content you publish and create that then goes out and gets links.
So, for instance, if you’re Coffee Beans Inc. selling coffee beans online and you create a blog post about the most-searched-for car brands by state, it could be a great piece of content, visual, interactive, and fascinating, and then you get a lot of links to it from several different car sites. However, if those car sites aren’t relevant (which they aren’t to Coffee Beans Incorporated), these links may not be as useful as they could be.
To hire Digital Marketing Services in Delhi professionals will analyse the majority of the content on your website, and the majority of the content to which you then build links, should be as close to what you do as a product or service as possible, and thus relevant to your target audience because doing so yields more than just links. You’re putting your brand in front of the right people, who may become customers in the future.
New Link Vs Existing Link
It’s not a problem if you get a link from the same domain again, and then another link from the same domain over here, giving you two links from the same domain. That’s a good thing to have, especially if the domain is of high quality. At the same time, you must consider obtaining links from a wide range of different domains.
Type of Linking Page
When considering how to build links, try not to limit yourself to a single type of website. Of course, there’s nothing wrong with getting links from the same sites over and over, but make sure you’re broadening your reach as much as possible and getting links from a variety of sites with your content.
Position of link
Many links may not be as important as links from the main body of a website, where people can see it right away. So, again, nothing to be concerned about, but something to keep in mind when reviewing your link profile. If you have too much of one of these, it may not be a good sign for Google, and you should investigate what’s going on and why.